Harmonizing Marketing and IT to Future-Proof Your Digital Experiences | Watch On Demand
If the past year has taught us anything it’s that decision makers need to bridge the gap between their different teams more than ever. Crownpeak has partnered with Amazon Web Services and Jefferson Frank to discuss the relationship between Marketing and IT decision makers within digital experience technology.
In this panel-style webinar, watch Brian Stavis, Global Category Lead at AWS, Clifford Myatt, Senior Vice President at Jefferson Frank, and Paul Taylor, VP of Engineering at Crownpeak, to learn why the future of your customer digital experiences is flexible, agile, and composable.
What you will learn:
- How has digital acceleration affected the relationship between IT and marketing and the research behind this
- What trends are emerging in digital experience technology
- How your organization can break down silos and reduce friction between these Marketing and IT stakeholders
Brian Stavis, Global Category Lead, Digital Customer Experience, AWS
Brian has spent his career developing strategic partnerships in the marketing and advertising technology industry. He enjoys scaling businesses by identifying new business development opportunities and building effective go-to-marketing activities. He has a sincere passion for building thoughtful customer relationships and collaborative environments, as well, as achieving growth for his partners and the broader AWS organization. Connect with Brian on LinkedIn.
Clifford Myatt, Senior Vice President, Jefferson Frank
Clifford Myatt began his career at Frank Recruitment Group in 2012. After years of leading and establishing multiple business units in NYC, he was asked to move to Scottsdale in 2019 to expand the Jefferson Frank brand and its relationship with AWS. As of 2021, Cliff and his family moved to Tampa where he oversees office operations and works with the Strategic Alliance team to create partnerships with AWS and their customer base. Connect with Clifford on LinkedIn.
Paul Taylor, Vice President, Solutions Engineering, Crownpeak
Paul is an experienced professional with over twenty years service across IT, marketing communications, digital agency and SaaS product & account management. Always considering the success of the customer first, balanced with the commercials of the business, Paul's pragmatic approach to solution delivery ensures that his recommendations are well designed, considered and have several options to match a customer’s budget. Connect with Paul on LinkedIn.
Casey Vick, Senior Manager, Product Marketing, Crownpeak
Casey has a background in marketing and product development and leads the product marketing team at Crownpeak. He is always working to understand the needs of the market better and finding new ways to communicate value. Connect with Casey on LinkedIn.
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