Personalized Recommendations
Transform your recommendations to gain competitive advantage
Create individualized recommendations at scale and develop loyal customers who drive an increase in online sales and average order values (AOV). Guide your shoppers throughout the entire buying journey with personalized product and content recommendations, across any channel and at every digital touch point.
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21%
increase in average order value
45%
reduction in page bounce rate
40%
increase in click-through rates directly from recommendations
Stay ahead of the competition
Deliver truly personalized experiences
Recommendations drive around 7x more product views per visit on average, so increase micro-conversions and boost overall conversion.
Repeat customers
Individualized recommendations on any channel
Show that you care by making sure each shopper sees the right product and content, at the right time, on any channel. With a range of high-performance algorithms that combine with AI, leverage real-time data, shopper behaviors, context, as well as product and customer data for truly personalized recommendations.
Higher average order value (AOV)
Cross-sell and upsell with automation
Automatically show products with cross-sell recommendations based on real-time behavior. Use upsell recommendations to reach the shipping threshold and increase basket value. Let high-performance algorithms and AI work increase your AOV.
“Integrating personalization into a trigger strategy has allowed us to put the customer back at the center of our decision-making process, strengthening our relationship with them.”
Increase sell-through rate (STR)
The power of merchandising with recommendations
Let the algorithms and AI work for you but control them to reach your goals. Apply merchandising rules and strategies to meet brand identity, stock levels and margin. Use the data to update the purchasing team on trends and behavior for better buying decisions.
Omnichannel personalization
Engage, surprise, convert and retain on any channel
Tailor the entire product discovery experience, ensuring each shopper sees the right product and content across all channels.
Algorithms orchestration
Go above expectations with AI-powered personalization
Centralize, test, and optimise all algorithm strategies in a single interface. Bring all algorithms together at ease, combine Crownpeak’s, 3rd party and your own algorithms in one platform to improve performance and maximize ROI.
Resources
Product Discovery Engine Buyer's Guide
Product discovery can result in significant commercial benefits including better conversion rates, higher average order values and enhanced customer loyalty.
The State of Product Discovery in Digital Commerce 2023
The State of Product Discovery in Digital Commerce 2023, produced by London Research in partnership with Crownpeak, highlights what ecommerce leaders are doing to optimise performance.