Why Agility is More Critical Now Than Ever | Crownpeak and Vanson Bourne Survey
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For businesses in today’s climate, being able to rapidly manage and deliver accessible, high-impact digital experiences is critical.
Crownpeak and research specialists Vanson Bourne surveyed 400 marketing and IT decision makers on their organizations’ experience with traditional content management systems (CMS), their time-to-market and the total cost of ownership of their digital experience platforms. Key findings of the research include:
- 94% of marketing and IT professionals consider speed and agility very important to digital experience management and delivery
- 73% believe improvements are required to the speed of their digital experience delivery
- Increasing the speed of digital experience delivery would result in a 38% average uplift in revenue
In this ebook, we showcase the full survey results and explain the implications for organizations.
Get complimentary access to the full survey results by completing the form.