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The New Crownpeak

A refreshed brand. A sharper focus.
An even deeper commitment to your success.

The image features the word 'crownpeak' in bold white text against a soft purple gradient background.

For Over Two
Decades...

Crownpeak has helped global brands deliver digital experiences that drive results. We’ve built tools that simplify complexity, empowering marketers, merchandisers, and content creators to move faster and smarter.

What started as a pioneering CMS has evolved into a powerful suite of solutions:

Fredhopper, FirstSpirit, and digital quality tools. Today, we’re putting these solutions front and center.

This rebrand marks more than just a visual update. It reflects our growth into a leader in personalized commerce and enterprise content management.

Our buyers come to us for two clear needs — Fredhopper for AI-powered merchandising and search, the merchandisers dream, and FirstSpirit for future-proofed, flexible, scalable content management, loved by marketers and tech teams.

We’re aligning our brand to match how our customers experience us.

Behind the scenes, we’ve been rethinking, redesigning, and realigning. This new site is built to reflect who we are today: a trusted partner delivering intelligent, integrated solutions with clarity and purpose.

What's New?

A white outline of a badge with a shield and checkmark, symbolizing certification or quality assurance.
A Bold New Crownpeak

A fresh identity. Purpose-built for digital leaders navigating complexity with confidence.

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Flagship Solutions, Front and Center

Fredhopper and FirstSpirit now lead the way under one unified Crownpeak brand.

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Just The Start

We’re just getting started. There's even more to come! Smarter tools, deeper insights, and faster paths to digital success.

Choose Your Destination

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Choose Your Destination - FirstSpirit CMS

I'm...

A Marketing Leader

See how FirstSpirit gives you the tools to manage personalized content across complex digital ecosystems with speed, scale, and control.

I’m Exploring AI-Driven Content Acceleration

Discover how the FirstSpirit AI Suite drives efficiency across your content lifecycle. From automated content creation to intelligent recommendations and seamless multichannel delivery.

Focused on Digital Quality and Accessibility

See how our integrated DQM solution helps ensure every experience you deliver is accessible, compliant, and brand-consistent from the very first click.

Visit FirstSpirit
A woman with long dark hair sits at a laptop, analyzing A/B testing data for skincare products and customer insights.
Choose Your Destination - Fredhopper Product Discovery

I'm...

An eCommerce Leader

Discover how Fredhopper helps leading retailers grow with smarter AI driven product discovery

A Merchandiser

See how we blend automation with brand to meet your performance objectives!

Visit Fredhopper

"Our new Crownpeak site is more than a redesign, it’s a reflection of where we’re going, how we work, how we partner, and what our customers can expect from us. We wanted a site that shows the world what Crownpeak stands for today: trusted expertise, focused innovation, and a commitment to partnership and customer success."

Nnenna Ilomechina, CEO

FREDHOPPER

Product Discovery

The power of AI with the control of human curation. The fashion and retail commerce platform that keeps you in control of your brand. Our Mission: We empower the world’s leading fashion and retail brands to grow by combining AI automation with deep merchandiser curation.
Go To Fredhopper
FIRSTSPIRIT

CMS / Digital Quality & Accessibility

A digital display featuring the FirstSpirit AI Assistant Suite with options to 'Create,' 'Orchestrate,' and 'Deliver' on a sleek background.
Bringing control and flexibility to complex international businesses. The exceptional CMS with open integrations, flexibility, and masterful controls. Our Mission: We help the most complex businesses serve content to customers across the globe with exceptional flexibility, integration, and control.
Go To FirstSpirit