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Homeware That
Feels Like Home

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Create shopping journeys as thoughtful and beautiful as the products you sell.

Selling homeware isn’t just about cushions and candles—it’s about helping people shape spaces they love. But when your catalogue is bursting with options, getting the right product in front of the right person can feel like guesswork. Fredhopper changes that. It gives your team the tools to fine-tune how products are found, ranked, and explored—without the tech headaches.

Bring Heart to the Homeware Shopping Experience

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Search That Understands Real-Life Queries
When a shopper types “neutral cozy bedding” or “modern vase for hallway,” Fredhopper understands what they mean, even when it’s not a perfect match. With related search terms, featured suggestions, and optimized synonym handling, Fredhopper makes searching feel natural and productive.
A cozy living room scene featuring a sofa, a side table with a lamp, and a framed mountain landscape on the wall.
Assortments That Tell a Story
With better control over how and where products appear, you can spotlight what makes your brand unique. Feature cozy winter edits, promote new collections, or highlight sustainable picks. Fredhopper lets you bring your merchandising ideas to life with precision.
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A Merchandiser’s Dream Canvas
Whether you're refreshing a seasonal layout or running a limited-time feature, Fredhopper gives you the creative freedom to arrange pages just the way you want them. No code, no waiting, just intuitive tools that help you move fast and stay inspired.
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Cross-Selling That Feels Natural
Pair a bedspread with matching cushions. Suggest glassware that complements a dining set. Fredhopper helps you surface thoughtful add-ons that feel helpful, not pushy boosting basket size without sacrificing trust.
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Automated Efficiency with a Human Touch
Fredhopper reduces the need for manual configuration, freeing up your team to focus on creativity and customer engagement. The result? More time to refine strategy, less time managing spreadsheets.
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The White Company
Logo of The White Company, featuring bold black text on a white background, with 'LONDON' in smaller letters below.
Not only did Fredhopper technology match up with our needs and requirements for search and merchandising, but we also knew that their future vision and roadmap were in line with our plans - which we knew we could utilize

Abby Young
International Trading Manager, The White Company

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