In fashion, it’s not just about finding a product. It’s about discovering the piece. The one that fits, flatters, and feels like it was made for you. Fredhopper gives fashion brands the tools to turn endless catalogs into styled edits, trend-forward listings, and dynamic experiences that adapt to shopper preferences, business goals, and brand identity. Because every click should feel like part of your brand story.
Tailored for Fashion eCommerce
Tailored Product Listing Pages That Drive Engagement
Fredhopper helps you move beyond static grids. Build dynamic product listing pages that adjust based on shopper behavior, intent, and context, so what they see resonates instantly. Highlight new drops, trending styles, or most-loved looks all without lifting heavy code.
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Think Global. Act Local.
Show floral dresses in Milan and outerwear in Stockholm. Fredhopper lets you adapt product listing pages by region, climate, trend, season, practically any data point or combination thereof. It’s merchandising that meets shoppers in their region against their outlook on style, trend, and preferances.
Product Rankings That Align with Your Business Goals
Want to push full-price inventory? Prioritize high-margin items? Fredhopper gives you merchandising control to align with revenue objectives without sacrificing relevance. Using our
proprietary Ranking Cocktails create product listing pages that hit your targets and delight your customers.
proprietary Ranking Cocktails create product listing pages that hit your targets and delight your customers.
Search That Understands Style and Specificity
“Blazer with gold buttons,” “Y2K denim skirt,” “vegan leather ankle boots” Fredhopper’s AI Search doesn’t miss a beat. It deciphers long-tail, trend-driven, and stylized queries so your customers get relevant results, fast.
Recommendations That Elevate Every Look
Pair boots with the perfect bag. Add the blouse that completes the look. Fredhopper enables “complete the outfit” suggestions, smart bundles, and upsells that feel natural that boost average order values while staying true to your brand.
Curated Collections That Tell Your Story
Build visual merchandising edits, curated collections, and trend drops that reflect your brand’s voice and values. Whether it’s a seasonal campaign or a limited capsule, Fredhopper helps you guide shoppers through a journey and not just a product feed.
Loyalty Through Discovery and Delight
Fashion is fast, but loyalty is built slowly. Fredhopper empowers you to serve fresh, engaging, and context-aware experiences that keep shoppers coming back. By making discovery feel effortless and on-brand, you create more than conversions and loyalty.
Mainline Menswear
During sales periods, we would spend the whole day manually dressing the website, prioritizing sale items across all brands and categories. Using the Crownpeak solution, we can achieve this in a couple of hours.
Zoe Walker
Merchandiser, Mainline Menswear
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