How Digital Quality Management Helps Shell Monitor Compliance Across Websites

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Fast Development CMS Case Study

As one of the world’s most high-profile and successful brands, Shell needed to achieve global visibility of all quality and compliance issues to raise the overall standard of their web presence.

But with a distributed team of 20 full-time site managers overseeing Shell’s web presence, they needed help. They chose Crownpeak Digital Quality Management to monitor their global websites daily to ensure that all content was meeting the company’s standards, as well as best practice legal and regulatory standards.

In this case study, you’ll learn how Shell uses Crownpeak Digital Quality Management to:

  • Improve quality and compliance across its websites
  • See how well their websites are performing in key areas such as SEO, usability and accessibility
  • Gain global visibility into all their sites’ quality and compliance performance
  • Benchmark their performance against other group sites to create a healthy sense of competition among the team