CROWNPEAK BLOG

What's on our minds

From the latest analyst content, to marketing tips and tricks for delivering digital experiences, and musings about technology, here’s where you’ll find what we’re currently pondering.

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How to Deliver Unified Experiences in the Regulatory Era
May 9, 2019
Data privacy is taking centre stage in the digital marketing arena, and regulations are coming into effect across the globe, impacting brands, publishers, and tech companies alike.
Posted by Ian Lowe
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GDPR checklist for digital experience management platforms in 2019
May 7, 2019
What should brands look for when choosing such a solution? A six-point checklist to help brands achieve marketing goals in the privacy and compliance age.
Posted by Ian Lowe
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Use Personalisation For Your Audience Not Against Them
May 1, 2019
Marketers should use the data they have to learn about audiences and deliver the content, messages, and experiences that matter to them.
Posted by Ian Lowe
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Webinar Recap: The Top 8 Things You Need to Know About the CCPA
April 22, 2019
The California Consumer Privacy Act will cause shake-ups in how companies manage data privacy.
Posted by Ian Lowe
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Reflections on Data Privacy in 2018 and a Look Ahead
January 4, 2019
A look at the major changes in digital privacy laws, including GDPR, and a peek at what's to come in the future of internet privacy.
Posted by Gabe Morazan
Estuardo Ustaran Talk
The Future of Digital Privacy and Its Potentially Grave Impact
October 12, 2018
A couple of weeks ago, leading UK-based privacy and internet lawyer, Estuardo Ustaran, presented his perspective on the future of digital privacy to a group of Crownpeak customers at our annual Empower event in New York City. His talk was so well-received and thought-provoking, we wanted to share it with a broader audience.
Posted by Crownpeak
The Role of Control and Trust in Privacy Compliance
Dude, Where's My Car? The Role of Trust in DX
October 12, 2018
The GDPR aims to put consumers (“data subjects”) in control of their personal data. Yet, the companies that use that data are called “data controllers.” How can we reconcile the two, and what is the role o f trust in the transfer of control from the consumer to the company?
Posted by Tim Walters (The Content Advisory)
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Jedis and Lightsabers: Using Star Wars to Distill Learnings from the DAAC’s Inaugural Summit
October 2, 2018
On a bright and crisp Toronto morning, I sat down at the first Digital Advertising Alliance of Canada’s Summit to hear…a keynote address on Star Wars? I thought I wasn’t in the right galaxy for a minute or two, until I realized it was Peter Kosmala (of DataXu) kicking off the Summit with a convincing argument that Canada is A New Hope for all things privacy.
Posted by Audrey Trainor
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The GDPR’s Regulatory Bears Are Stirring – And They’re Not Happy About Your Half-Assed Compliance Efforts
September 11, 2018
The article in the Washington Post on 14 August is titled “Big Tech Is Still Violating Your Privacy.” At first, you might think this is just another privacy advocate (say, me) complaining that not that much has changed since the GDPR came into effect – except for even more numerous and irritating cookie banners, many of which invite you to hit the prominent ACCEPT button or plunge into a rabbit hole to “see your options.”
Posted by Tim Walters (The Content Advisory)