How to Increase Conversions With a High-Performing Digital Value Proposition
There are multiple factors that can have an impact on landing page conversions, but there are only a handful that move the needle significantly.
While it’s easy to get lost down the rabbit hole of endlessly fine-tuning fonts, colors and images, there is one variable that’s been proven to make the biggest impact. What is it? Your Digital Value Proposition (DVP). Why? Because it influences a user’s perception of what they’ll get in return for their desired action.
In this free eBook, you’ll learn:
- How a DVP influences your prospect’s decision to act
- 11 examples of DVPs that can be used to entice conversions
- 7 steps for testing your DVP