Our Architecture

Crownpeak grows with you. Seamlessly.

Our platform architecture is designed for limitless scalability and seamless integration.

Crownpeak makes every aspect of creating, managing, measuring and distributing digital content globally across channels faster and easier.

The Crownpeak platform’s content delivery architecture separates content management from content delivery. This separation is key to our ability to support digital content delivery on any device via any channel, regardless of the underlying technology. This model enables almost limitless scalability and seamless integration with other systems and platforms.

Decoupled deployment architecture

The Crownpeak platform’s content delivery architecture separates content management from content delivery.

This approach gives marketing control over not just publishing content but also, limitless targeting opportunities using personalization, localization and behavior or event triggers, without relying on IT.

Meanwhile, IT can direct their energy toward more pressing initiatives in the line of business applications, supporting the digital experience, without hindering the marketer’s ability to get things done quickly.

How it works

Once content has been approved for deployment, via workflow, Crownpeak transforms your content into its final presentation. This presentation can be delivered in ANY language, for ANY device, across ANY channel, and delivered ANYWHERE. If your development team like to work with a specific technology or framework, and want to adapt as new frameworks become available, they’ll love working with Crownpeak!