How DQM Helped Bupa Enhance Its User Experience and Enforce Brand Standards
Take a look at how Bupa used DQM to maintain brand consistency and monitor content at a global level
When leading healthcare organization Bupa needed help controlling the quality of their digital experiences across the globe, they implemented Crownpeak’s Digital Quality Management solution to automate the process.
In this case study, you'll learn the details behind how the solution helps them:
- Maintain brand consistency across websites around the world
- Measure website quality at both a local and global level
- Extract data to meet a variety of internal needs
- Enforce the use of certain terms while prohibiting others