So, we know you know this - but you're unique - and the requirements of your web content and marketing programs are unique.   So, web content management and marketing is a process - not an end product.  And the process to roll out a completed project, make you happy and make sure you've got an active end-user base is a critical element of a successful project.

But chances are when we deployed your unique solution, it's not utilizing everything we have in terms of features, processes and other capabilities.

Our business user training classes are designed to teach the marketers, authors, approvers and business line owners on how to get the most from ALL of CrownPeak's capabilities.   This empowers you to significantly reduce the learning curve and increase the value in your technology investment.

After completing the CrownPeak Business User Training, you'll be able to do the following:

• Understand all of the capabilities of the CrownPeak Software to improve your Web site.
  
  
• Create, add and edit content in your instance of CrownPeak CMS - using the graphical user interface, including content that appears in multiple places
  
  
• Collaborate, approve, reject and revise Web content through the CMS workflow features
  
  
• Understand the ins-and-outs of best practices for content publishing including the who, what,when, why and how it works
  
  
• Understand the power of CrownPeak Search including where and when to use it
  
  
• Know how to capture and use visitor data using CrownPeak's online marketing solutions.
  
  
• Create useful reporting and meaningful analytics
  
  
• Engage your community (for real) and not just as a buzzword
  
  
• Understand Web 2.0 and Social networking - and how to go beyond the site model
  
  
• Handle multi-language challenges through CMS features
  
  
• Tag and plan for Search Engine Optimization (SEO).  What does it do for you?
  
  
• Perform advanced CMS administration
  
  
• Integrate CMS with the rest of your Web Site Management world

So, who attends this training: This training is perfect for your content authors, content approvers, marketers, CMS system owners and administrators

What kinds of skill requirements are needed: This course is designed for people with no web development experience.  Students should be comfortable using a web browser.

Check our upcoming training schedule for dates and cities near you.