MARINA DEL REY, Calif. (May 13, 2002) – CrownPeak Technology, the premier content management ASP, today announced the appointment of e-business sales and marketing veteran Rob Rose as vice president, sales and marketing.  The appointment is effective immediately. 

Rose joins CrownPeak from Ignited Minds, where he was vice president of strategic planning, managing the agency’s strategic direction, business development and new service offerings, and contributing to development of the firm’s creative, results-oriented Internet strategies.

Prior to Ignited Minds, Rose served as associate partner with Web consulting firm USWeb/CKS and then as director with its successor organization marchFIRST, helping clients such as Toyota and Amgen develop Internet infrastructure programs.  Rose led sales and business development for marchFIRST throughout Southern California.  He also served as executive director of entertainment and media, directing Internet strategy for Warner Bros. Home Video, Nickelodeon Television and 20th Century Fox.

Previously, Rose was director of client services at 1492 Technologies, where he handled Web site strategy, development and integration for former Vice President Al Gore, the U.S. Congress, CompuServe, Tellabs, the Cable Television Association and Nostalgia Television (now known as Good Life TV).   Rose also worked at Nostalgia Television as a senior manager of research and marketing.  He began his career at Showtime Networks in marketing and affiliate relations.

“Rob is both a strategic thinker and a hands-on marketing pro,” said Jim Howard, CEO, CrownPeak.  “He knows this market intimately, and is ideally equipped to articulate the inherent competitive advantages of outsourced content management to our target market segments, and to the industry as a whole.  We’re especially enthusiastic about Rob’s expertise in manufacturing, government and entertainment, where the need for our breed of solution could not be more acute.”

“CrownPeak has demonstrated a true leadership position by delivering content management services of exceptional quality,” Rose said.  “It's exceedingly rare these days to see a new technology that delivers on the promise of revolutionizing Web site development, and this is one you can be truly passionate about.  I look forward to working with the CrownPeak team to continue to innovate, to refine its offerings and customer service, and to build upon its position as the leading provider of content management services.”

Rose is president and board member of the Los Angeles chapter of the Association of Internet Professionals and is a member of the American Marketing Association.  He earned both a BA in English literature from the University of Dallas and studied radio, television and film at North Texas State University. 

About Crown Peak Technology
Based in Marina del Rey, Calif., CrownPeak Technology is the first company to provide world-class content management as a service, so that secure, feature-rich, enterprise level technology can be made available economically.  As the premier hosted application provider, CrownPeak offers in Advantage CMS a feature set that is helping to redefine the content management space.  The company's comprehensive developer environment, industry-leading service levels and "risk-free" outsourcing options have made CrownPeak one of the fastest growing companies in its sector.

Press contact:
Erin Lumley
SHIFT Communications
elumley@shiftcomm.com
415.591.8414