CrownPeak Powers Web Site Management 2.0
CrownPeak empowers customers to deploy web site management 2.0 capabilities across any of their web properties.
View the Multimedia News Release.
CrownPeak (http://www.crownpeak.com), the company defining the future of content management, today announced it is empowering customers to
manage the flow of content from creation through publication to any Web
2.0 interface (e.g. blog, RSS, wiki, AJAX, etc.).
Web Site Management 2.0 is an easy, cost-effective and powerful way for
customers to use CrownPeak CMS to publish multiple forms of content
from a single source for their end users to consume however they'd
like: "create once, publish many."
A Content Management System (CMS) allows non-technical users to make
changes to an existing Web site with little or no training. Delivered
as a software service (SaaS), CrownPeak's CMS is built from the ground
up to enable integration with other SaaS products and/or content feeds
such as PRNewswire, Reuters or any XML syndicated feed. Contrast this
with traditional software products that need extensive integration work
to enable even simple connections.
CrownPeak CMS offers organizations a flexible, award-winning interface
with powerful content management, workflow, and publishing features.
This combination provides a powerful way to centralize single
publishing tasks into multiple outputs with one click. Now customers
can deploy CrownPeak's Web Site Management 2.0 capabilities across any
of their Web properties from a single interface to manage their overall
site in a more effective way. This also provides end users with more
ways to digest content.
Blogs: Many customers utilize CrownPeak CMS to drive corporate blogs.
Using CrownPeak, customers can gain greater control over their
corporate blogs by employing workflow, approvals and archiving over
both postings and comments. Most blogging tools today lack the
workflow or approvals associated with content that is published or
comments posted.
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RSS and Atom Feeds: Today, almost every customer posts RSS feeds as part of its site content. With Web Site Management 2.0, CrownPeak
customers now have multiple choices when utilizing RSS as part of
their communication strategy: CMS can publish these feeds, or RSS
feeds can be automatically generated out of the search engine. In
this instance, people can subscribe to RSS feeds of specific queries
to the Web site.
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PodCasts/Video/Audio: CrownPeak CMS facilitates the publishing of digital assets such as audio and video files, and simplifies the
process by which a customer publishes the XML associated with the
Podcast RSS feed. As a result, users can easily subscribe to the
podcast. As with all digital assets, all versions are kept, so
customers have a complete and centralized archive of all the podcasts
that are issued.
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Social Networking: Content is more than outbound communication these days -- it's also inbound. CrownPeak enables customers to empower
their Web site users to post comments back to blogs, or even pull
content or data directly into the CMS via email and/or forms posted
out on the Web site. Features can be easily deployed by the customer,
including the ability to "tag" content, "rate this article" or
"comment on this page."
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About CrownPeak
CrownPeak is defining the future of content management with its cost-effective, easy-to-implement software services for enterprise-level Web content management and site search. As the only solution to offer best-of-breed integration with ExactTarget, salesforce.com and WebTrends, CrownPeak's 360° Site Management gives Web site managers complete control over the critical functions involved in delivering a successful, revenue-driving Web site.
Enterprises and vertical organizations such as Crain Communications, Trek Bicycles, Hyundai Motors, the State of Virginia and the University of Southern California have realized the value in CrownPeak's 24x7 customer support and guaranteed response times. CrownPeak has been named to EContent's 100 most influential companies list, has won eWeek's prestigious Analysts Choice Award and InfoWorld's Product of the Year Award and has been named an SIIA Codie Award finalist for Best Content Management System every year since 2003.
Brian Gendron
SHIFT Communications
(415) 591-8403
bgendron@shiftcomm.com
