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CIO Today: "CrownPeak is a Major Force"
(April 4)


CIO Magazine: "SaaS Appeal"
(March 8)


Interview with a Financial Services Client
(March 6)


Google Apps for a Fee
(February 26)


Landing Pages
(February 20)


"Tending Your CMS Garden" In CMSWatch
(February 13)


SEO and CMS
(February 6)


5 Reasons CMS Projects Will Typically Fail
(January 22)


Controversial Topic, This SaaS Thing!
(December 18)


Sometimes with landing pages - less is more
(October 16)


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The CrownPeak Blog

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CIO Today: "CrownPeak is a Major Force", 04/04/2007 12:00:00 PM

Mark Gibbs says in his article in CIO Today, "...services such as Salesforce, NetSuite, Webex and CrownPeak are becoming major forces in delivering enterprise business resources. This is not only because they are cost effective, but also because they simplify the enterprise I.T. landscape in much the same way that adopting outsourced virtualized infrastructure for customer-facing I.T. operations...

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CIO Magazine: "SaaS Appeal", 03/08/2007 4:00:00 PM

"In hindsight, the decision turned out to be something of a no-brainer, says Anthony King, CIO for the medical diagnostics equipment manufacturer. "SaaS beats the alternative in maintenance, training, user flexibility and several other key areas," he says.

As the leading magazine for the CIO, I'm often surprised how uninterested CIO Magazine has been in SaaS.  To read some other tech publications, one might think that SaaS has already taken...

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Interview with a Financial Services Client, 03/06/2007 10:28:44 AM
We love this type of interview.  This is one of the best intranets I've seen - the one for New Century Financial.  KM World interviewed our client, Michelle Cullinan. 

http://www.kmworld.com/Articles/ReadArticle.aspx?ArticleID=18971

Jim Howard
CEO

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Google Apps for a Fee, 02/26/2007 3:00:00 PM
Google is making their (obvious) next move at replacing Microsoft as the dominant player in the OS and desktop tool market.  They are charging for business-versions of their services, including Gmail, calendar, IM and "Start Page" - their site builder feature.

It's an interesting set of competitors they have for these services. Yahoo and Microsoft offer them, of course. So does every Tom, Dick and Harry web hosting provider. Netsuite is flirting with these tools and...

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Landing Pages, 02/20/2007 2:12:06 PM
I see so few good landing pages, it makes me wonder if nobody paid attention to the online retailers. Google is making a zillion dollars a minute with people buying keywords and paying for clicks. It amazes me that nobody seems to care about their landing pages. Is that just because it's a pain to create, test, and manage them, or is it because everybody is still amazed that they are getting leads online? "Yeah, boss. We got 3 leads last week and it only cost $2,000." Soon,...

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"Tending Your CMS Garden" In CMSWatch, 02/13/2007 3:00:00 PM
I wrote an article for CMSWatch that I had originally titled, "Life After Launch."  I worked with Tony Byrne on the article and we adjusted the article to include the metaphor of a garden that needs to be tended after planting.  The article is now titled "Tending Your CMS Garden."

Tony always makes my articles much better (although less self-serving).  This case was true to form.

I would have loved to hammer the point home that a SaaS delivers better support...

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SEO and CMS, 02/06/2007 11:45:36 AM
This is one of the best articles I've seen on CMS in a long time.  The best (only) I've ever seen on SEO and CMS.

http://www.cmswatch.com/Feature/150-SEO-and-Your-CMS

Jim Howard
CEO

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5 Reasons CMS Projects Will Typically Fail, 01/22/2007 4:32:57 PM
I've been in this business a long time and have seen a lot of companies implement and use their CMS successfully, but unfortunately this is not always the case:

5. You'll pull a Frankenstein:  You'll attempt the unholy mix of document management, business process management, e-commerce, and web publishing.  Each solution is for different projects and teams with different requirements.

4. You'll make a token gesture at training: You won't train the end-users...

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Controversial Topic, This SaaS Thing!, 12/18/2006 11:28:05 AM
I recently did an interview with Phil Waineright of ZDNet.  The topic of the interview was "10 Myths in SaaS".  His title for the article was "IT is Afraid of SaaS".  Ouch!  It created a pretty strong reaction, as you can imagine.
http://blogs.zdnet.com/SAAS/?p=196#more-196

There was so much reaction that Phil wrote a follow-up article,...

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Sometimes with landing pages - less is more, 10/16/2006 11:21:53 AM
This was a really interesting article we found on imedia connection (www.imediaconnection.com).

So many times when you're creating landing pages - and strategizing on how to make them most effective - the urge to put too much information on the page can outweigh good design. This article provides proof positive that some times less is more.

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Don't Even Think About Commercial Software or Open Source!, 10/5/2006 9:16:47 AM
Content Management Systems exist to enable people to manage web sites.  However, in a horrible and almost never discussed twist, most content management implementations only help people to update content.  They fail utterly to enable rapid changes to the web site itself.  CrownPeak enables our customers to update content - of course - but also to continually change and upgrade their web sites.  Content management systems...

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CrownPeak: The Growth Years, 10/4/2006 10:21:06 PM
By the time we had secured our first fifty customers, things really took off.  Our recurring revenue paid for all of our operations, and every new customer meant more money for sales, marketing, and product development. 

In our third and fourth years, we launched two new products.  Site search and RSS management.  We also added more CMS functionality than anybody else out there during that time.  We continued to grow very...

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Our Pledge, 10/4/2006 5:18:09 PM
OK, this may sound corny, but at CrownPeak we actually have a philosophy and a pledge (in addition to our SLA, which is sort-of a legally binding pledge we offer as part of our standard agreement -- more on our SLA later).  Here is our philosophy.  I'll write about our pledge in a later posting. 

We believe that our customers should get everything required to manage large and sophisticated web sites for less than the cost of a...

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Why and How We Started CrownPeak: The Early Days, 10/3/2006 4:19:52 PM
We are about to finish our sixth year.    Today, we are the leaders in the content management SaaS market, and are one of the fastest growing, yet most stable and predictable software companies in the US. 

Back at the end of 1999, the founders of CrownPeak sat down to with this goal in mind: fix content management.  At that time, the market was almost exclusively big packages: Vignette & Interwoven, most conspicuously. ...

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How to tell an SaaS from a “hosting partner” or a false SaaS, 10/1/2006 9:22:06 AM
If you work with an ASP or another version of a "false SaaS", you are likely to wind up in trouble because critical things that an SaaS does naturally won't be included.  A true SaaS provides upgrades, support on the application itself - not just the hardware and network, troubleshooting, documentation on the product, an SLA guaranteeing service levels on everything - not just the network, a commitment to the product, and most importantly - adjustments to the...

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How to Contract with a Software as a Service, 09/28/2006 10:35:27 AM
Here are the most important questions to ask. 

* How long is the term?

* Under what conditions can we get out of the contract?

* Do we pay monthly or annually?

* Is there a price break for doing a longer/shorter contract?

* Will you guarantee our service representative?  Can we meet him/her before we sign?

* Can we speak with other clients that service representative has?

* Are the...

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Why a customer is better off buying a service from CrownPeak than they would be buying a great application that they manage., 09/25/2006 9:36:43 AM
Is your objective is to solve web content management for the next 6 months or the next 5 years?  If the answer if 5 or more years, buy from us.

Let’s assume that CrownPeak and an installed solution have similar functionality and interfaces, and that each is well implemented and the end-users are well trained.  Here’s where the difference comes.  One year out, there will have been 5 major changes to the web site and about a dozen...

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The CrownPeak Pledge, 09/21/2006 9:23:54 AM
This is a work in progress.  Our pledge came from our people - this is what our employees have pledged to provide to our customers:

We pledge that we will be there when you call (and/or respond right away).

We pledge that, by hiring CrownPeak, our customers will have the best technology and tools on the market, delivered in a completely reliable way, fully supported and fully managed. 

We pledge to deliver an economical and...

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Why CrownPeak is IT's best friend, 09/20/2006 4:39:39 AM
Our whole reason for being as a company is to provide a service that works for our customers.  Our customers have full developer access to our suite of tools if they want it. 

Many of our customers want us to get the initial system going and then work with their team to adjust the system over time.  Others want CrownPeak to handle all of the development.  Still others are developers who can do the all system configuration and...

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TCO and SaaS, 09/15/2006 5:40:48 AM
Basically the TCO equation should be a "no-brainer", when comparing a software as a service against an installed application or an open source tool.  Owning software is like owning a boat.  The cheapest part is buying it. 

In brief, the cost comparison goes this way:

CrownPeak costs $3k/month for the software and all of management, maintenance, upgrades and support of the software.  We include a service level agreement...

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Security, 09/10/2006 9:41:59 AM
We have all sorts of information on our security practices and procedures.  Here’s the bottom line:  We spend more time, effort and money on security than any IT organization would possibly consider for an application of this type. 

In other words – we are very secure.  As or more secure than any other system of this type out there.  Just a few of the elements we can discuss in detail with any customer:

Tier 1...

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