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by CrownPeak
Landing Pages
02/20/2007 2:12:06 PM
I see so few good landing pages, it makes me wonder if nobody paid attention
to the online retailers. Google is making a zillion dollars a minute
with people buying keywords and paying for clicks. It amazes me that
nobody seems to care about their landing pages. Is that just because
it's a pain to create, test, and manage them, or is it because everybody is
still amazed that they are getting leads online? "Yeah, boss. We
got 3 leads last week and it only cost $2,000." Soon, that boss is
going to be saying, "Great. Now that we've developed that baseline, how are you going to get me 30 for that same price?"
Rob
Rose, our VP Marketing and Product Strategy, mentions this as one of the top
5 online marketing trends of the year in his article in iMedia Connection.
Take a look:
http://www.imediaconnection.com/content/13038.asp Jim Howard
CEO
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